Kirsteene Phelan got bored with her job in 2007 and in fit of recklessness threw it in and started her own business, Scrumptious Productions. After representing the work of a number of Melbourne artists, Kirsteene starting making a range of lollylike accessories utilising vintage components sourced locally and internationally. Over the last two years the label has grown to include over 120 styles that are stocked in over 40 locations in Australia and New Zealand.

Kirsteene likes making stuff, books, music, wine and food. She loves her husband and step daughters. She is not so keen on the game squash.